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Fragrance for “Her Going Out Tonight” Poison by Dior “Poison isn't a fragrance you wear; it's a fragrance that wears you” Christian Dior aka Dior, is a French luxury fashion house controlled and chaired by Bernard Arnault, the CEO of LVMH. Christian Dior debuted his first fashion collection for Spring– Summer 1947 on February 12, 1947. In the salons of the company's headquarters at 30 Avenue Montaigne, a show of "90 models from his debut collection on six mannequins" was exhibited. The two lines were formerly known as "Corolle" and "Huit."
The new collection, however, became known as the "New Look" after Harper's Bazaar editor-in-chief Carmel Snow exclaimed, "It's such a new look!" At the end of the 1940s, the New Look was a revolutionary era for women. The company has been credited with reviving Paris as the world's fashion centre after it had fallen out of favour following WWII. With its full-skirted silhouette, the New Look gave a new face to wartime uniforms, influencing everyone from Miuccia Prada to Alexander McQueen and Vivienne Westwood.
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